❓Problem Statement

• Email creation felt fragmented across Contacts, Bulk Actions, Campaigns & Workflows

• Confusion with starting (blank/template), editing, and missing advanced settings options (UTM, tracking, automation)

🚀What We Did

Now all three builders have :

• Similar UI and experience to start creating an email using blank, template library or existing templates

• Capability to leverage advanced features like automation, click performance or link tracking

• Similar statistics across

⚒️How to Use

1. Go to Marketing → Email Builder → Campaigns → Workflow campaigns or Automation → Workflow campaigns.

2. Add or edit an Email Action.

3. Choose how to start:

• Quick Compose (default): Simple editor for fast messages.

• Smart Builder: Select Design, Code, or Plain Text editor to build from zero.

• Select Template: Pick from My Templates or Templates Library.

4. Expand Advanced Settings to enable:

• Link Tracking → See clicks and CTR for each link.

• UTM Parameters → Add campaign tracking tags.

• Tags on Actions → Automatically tag contacts based on opens/clicks.

5. Save to create the workflow email action.

🎯Benefits

• Easier onboarding, lower learning curve

• Consistent experience across platform