January 28th, 2026

New

Social Media

Measure Link Performance Inside Social Planner

What’s new⭐

You can now track how every shared URL performs across platforms.

  1. View:

  • Total clicks

  • Platform-wise breakdown

  • Trend visualization over time

  1. Advanced Filters & Sorting

  • Quickly segment insights using:

  • Selected social platforms

Why it matters🚀

URL Tracking helps users:

  • Attribute traffic to specific posts, platforms, and campaigns

  • Replace manual spreadsheets and third-party link trackers

  • Identify high-performing URLs and optimize posting strategy

  • Improve ROI by doubling down on top-converting content

How it works🛠️

  • Go to Marketing → Social Planner → Statistics → URL Tracking

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  • When composing a post, you can assign a Campaign Name to your link. All posts using that same link + campaign are grouped together in analytics, helping you compare and understand performance across posts and channels.

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Every URL you share through Social Planner is now measurable. You can track:

  • Total clicks on each shortened or original URL

  • Platform-wise performance (Facebook, Instagram, LinkedIn, etc.)

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