👀 What’s New?

Growably Ad Manager now supports the ability to create multiple datasets under the Meta Conversions tab, replacing the earlier limitation of a single conversion pixel.

This unlocks powerful use cases where each funnel, product, or business unit needs its own conversion tracking path.

👷 How It Works:

1. Navigate to Ad Manager > Settings > Meta > Conversions tab

2. Click on “+ Create new dataset”

3. In the modal:

• Enter a Dataset Name

• Choose a Goal Type:

1. Lead Event

2. Funnel Event

4. Click Create

Once created successfully:

• A Dataset ID and Pixel Code are automatically generated.

• All backend configurations (like UTM parameters and attribution logic) are handled seamlessly.

• The pixel code can be embedded into the desired website or funnel page for conversion tracking.

You can now manage datasets independently with their respective tracking logic maintained internally.

⭐ Why it Matters:

• Removes the one-pixel limitation that previously restricted Meta tracking inside Ad Manager.

• Improves scalability by allowing dedicated datasets for different campaign types or business segments.

• Simplifies setup with automatic generation of Dataset ID and pixel code.

• Enables granular reporting across multiple lead and funnel paths.

📝 Notes:

• Both Lead Event and Funnel Event types are currently supported.

• Datasets appear in a structured table with Dataset ID, Goal Type, and Pixel Code.

• Users can copy pixel codes directly from the UI and add them to website pages or funnels they wish to track.