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📲 Expanded Message Error Handling in Workflows

📥 Overview

We’ve enhanced the "Messaging Error – SMS" workflow trigger so you can now take action on a wider range of failed message scenarios — including both SMS and MMS.

This means better automation, cleaner contact lists, and fewer manual tasks when a message doesn’t go through.

📊 What’s New?

The trigger now supports many more carrier error codes, including:

💡New error types you can now act on:

  • 30023: Daily message cap reached (US A2P)

  • 21408: SMS not permitted to this region

  • 30008: Unknown error

  • 21606: Invalid "From" phone number

  • 21211: Invalid "To" phone number

  • 21614: "To" number is not a valid mobile number

  • 21610: User replied STOP (opt-out)

  • 30011: MMS not supported by recipient or region

  • 30033: A2P campaign suspended or deleted

  • 21661: "From" number is not SMS-capable

  • 21635: "To" number is a landline

  • 30037: Outbound messaging disabled

  • 30002: Sub-account suspended

✅ Previously Supported Codes:

30007, 30034, 30032, 30005, 30003, 30004, 30006

⚡ What You Can Do Now

  1. Filter triggers by specific error codes

  2. Use If/Else branches to tailor follow-up actions (e.g., tag contact, notify team, update custom fields)

  3. Automate smart list hygiene, like skipping retries or flagging invalid numbers

  4. Improve automation for both Native Phone and Carrier-connected numbers

🔍 Why It Matters

This gives you:

  • Better message deliverability and contact quality

  • Fewer wasted sends to unreachable or non-compliant numbers

  • More control over how your system responds to real-world delivery failures

  • Reduced dependency on support teams for error triage

📌 Good to Know

  • MMS-specific error code 30011 is now included for proactive failure handling

  • Error code 30008 (Unknown) can be broad — use workflow actions cautiously

  • Codes like 30023 reset daily, so avoid permanent contact suppression for these

This feature was shaped by your feedback — especially from teams managing high-volume messaging and contact hygiene. We hope it gives you more control, less guesswork, and smarter automations.

Screenshot 2025-05-27 at 2
Screenshot 2025-05-27 at 2
Screenshot 2025-05-27 at 2